With the growing availability of tools for automatically and quickly processing data and then sharing such data widely, there is also growing concern about intrusions into individual lives. The proliferation of video cameras in both outdoor and indoor spaces along with facial recognition technology threatens to create an always-on situation for individuals across societies.
There are varying opinions as to the effect of being always watched with some seeing little impact on their lives and others fearing state or corporate action that will reduce freedom. Not only might direct action be taken when individuals engage in behavior that has the potential to challenge the established order, but less direct actions might be triggered by data gathered on individuals as they move through their community or institutional setting. For example, such action could affect future educational and employment opportunities.
But what about even more subtle impacts of being watched? Social Cooling is a site that explores the phenomenon of knowing that you are always being watched or at least might be watched. The argument is that being watched leads to conformity, risk aversion, and social rigidity. The site explores the growth of data and surveillance and considers the full effects on individuals and society.
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